WBA Helps Lay Foundation for Successful 2022 Economic CensusThe U.S. Census Bureau serves as the leading source of official data about the nation’s people and economy. With planning underway for the 2022 Economic Census, which is the U.S. government’s official five-year measure of American business and the economy, the initial focus is being directed towards response promotion and data collection efforts. Building upon...
WBAL Cites WBA Research Study DataWBA Research conducted an online study among Maryland residents on behalf of the MDOT MVA in support of their Road Safety initiatives. WBAL cited this data in a related news story click here....
Trip Chain Validator ToolWBA is proud to have contributed to the development of Foursquare Integrated Transportation Planning’s Trip Chain Validator tool, which is already being used to improve the quality of Origin and Destination survey data collection. To read about it click here....
Thank You to the Chesapeake Chapter PRSA!Even within the Baltimore Metropolitan Region, consumers in different areas are unique, whether it’s just across county lines or across the Inner Harbor. WBA’s own Steve Markenson recently gave a talk at the Chesapeake Chapter Public Relations Society of America Holiday Networking Event delving into the differences in lifestyle and social media usage among consumers
Social Media: Who Are You Reaching?In September, WBA’s Steve Markenson gave an enlightening talk on Baltimore Area consumers’ social media habits at the Mid-Atlantic Marketing Summit in Baltimore, MD. Steve presented WBA’s research on the sites and apps consumers use, as well as the amount of time they spend and the actions they take on social media from day to
Transportation Research Board (TRB) Synthesis Panel SelectionWBA Research would like to congratulate Kevin Pullis, Vice President, on his selection to serve as a member on the Transportation Research Board (TRB) Synthesis Panel SH-18 “On-Board Survey Methods and Technologies”, which is being conducted under the Transit Cooperative Research Program (TCRP) Synthesis Studies. Kevin will join other experts in the field of transportation
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